Marvel's XMen and ASICS GelLyte III Collaboration Unveils Exciting Sneaker Collection at San Diego ComicCon

Marvel's XMen and ASICS GelLyte III Collaboration Unveils Exciting Sneaker Collection at San Diego ComicCon

BY Morgan ScottSimms/ 27TH July 2023
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Marvel's XMen and ASICS GelLyte III Collaboration Unveils Exciting Sneaker Collection at San Diego ComicCon

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In a thrilling celebration of XMens 60th anniversary, Marvel Comics has joined creative forces with KITH and ASICS to release the XMen and ASICS GelLyte III sneaker collection.

Marvel XMen and ASICS GelLyte III
Image Courtesy of KITH

Revealed at San Diego ComicCon, the collection pays homage to the iconic XMen characters with a fusion of style and nostalgia.

The XMeninspired Gel Lyte IIIs showcases the individuality of characters like Beast, Cyclops, Gambit, Rogue, Storm, and Wolverine across seven striking colourways. Each sneaker boasts unique fabrications and colour schemes that perfectly capture the essence of mutant heroes.

Adding that extra element of surprise, the collaborative sneakers arrive in blind packaging, replicating the excitement of opening a pack of trading cards. Buyers will uncover the characterspecific design only upon unboxing, heightening the anticipation and collectibility.


To further delight fans, KITH has recreated classic Marvel trading cards from the 1992 Uncanny XMen Series 1. These exclusive cards feature Marvel and KITH logos, accompanied by dual KITH and PSA cobranding. Card collectors and sneaker enthusiasts alike will be thrilled by this fusion of memorabilia and footwear.

XMen x ASICS GEL LYTE III
Image Courtesy of KITH

The XMen and ASICS GelLyte III collection will be available to purchase at San Diego ComicCon from July 19 to 23. Following the exclusive launch, fans can secure their favourite pairs starting July 28th at KITH.com and select KITH stores.

Never miss a release, check out our sneaker news page here

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